Employers: Make the Most of the Spring Virtual Fair by Creating a Sponsorship

The Tufts Spring 2022 Career Fair will be virtual this coming semester. This past Fall, we hosted an extremely successful virtual career fair where we saw 1,152 students register for the fair to meet with 123 employers, which led to 3,062 unique employer interactions. We are looking to make our Spring fair just as big and even better by inviting employers to create sponsorships prior to the fair to promote their organizations and open positions to students. Sponsorships can be created at three different levels as outlined below:

Level 1Employer Snapshot to Students: For $75, a company can sponsor a snapshot post about their organization which will be highlighted in student communications leading up to the fair. Please submit 2-3 sentences including interesting facts about your organization or company culture, your company logo, and links to the careers section of your website.

Level 2 Employer Snapshot and Email to Students: For $100, this includes the employer snapshot featured in level one, in addition to a targeted email to students of a specific population (i.e., major or academic year). Please provide 1-2 paragraphs including some engaging information (including videos or other media) for us to include in the outreach email and/or any open positions in Handshake that you would like us to highlight.

Level 3All of Levels 1&2, plus promotional email will also be used as an Employer Highlight blog post on the Tufts Career Center website. In addition, one day prior to the fair if your organization’s 1:1 schedule is not full for at least 1 representative we will do additional promotion of your organization to fill the remaining slots.

Please submit 2-3 sentences about your organization, your company logo, and any links you would like to include (e.g. link to your organization’s careers website to direct students to your internship/co-op/job opportunities). Please also provide 2 paragraphs about your organization that you would like to highlight to a specific target group of students (please specify who you would like us to target) and any specific open roles you would like to spotlight. We also like to include videos and other media that can make your content dynamic. This level of sponsorship is valued at $150.

Any request for sponsorship should be emailed to willa.mayo@tufts.edu no later than Friday, February 4, 2022. Please make sure your schedules are previously built out in Handshake so that students can sign-up to speak with your recruiters prior to the fair. We look forward to hosting another successful virtual event!

By Kate Rettstadt
Kate Rettstadt Assistant Director, Employer Relations