Digital Marketing Manager:
E5A Integrated Marketing is a systematic, data-driven investor acquisition firm, with focuses on asset management, capital-raising, real estate, and revenue acceleration. E5A combines data science, strategic creatives, programmatic media, deep industry knowledge, and first-hand experience to change the way modern companies raise capital, raise assets under management, and drive their businesses.
We are leaders in assisting with raising money through equity crowdfunding. We are not talking Kickstarter here—we mean raises ranging from $5 to $75 million. We work on a broad range of raises, including those involving clean energy, entertainment, new medical treatments, cutting-edge technology, and more. We also work on investment products of all kinds: cool, boring, and super useful ETFs (exchange-traded funds). We hand-select our clients as often as they select us. We are an important part of a growing ecosystem.
Our team seeks a Digital Marketing Manager who is both analytical and technically savvy. As we like to say, being technically adept and compulsively exacting are a couple of the keys to thriving here. Our mantra is test, measure, refine and optimize!
In a nutshell, this position is for someone who is good with managing multiple different tasks, and keeping very organized, so that all projects are executed optimally.
The purpose of this position is to manage the digital media side of projects—that means setting up ad campaigns in Adwords, Facebook, Linkedin, Twitter, and other ad platforms for our clients, optimizing them, and scaling with success. It also means setting up and running email campaigns and coordinating the two. This includes standard email packages and leveraging outside services.
Skills & Responsibilities:
You need to be capable of learning new SaaS applications and be adept at Google Workspace as well as MS Office – Word/Excel/PowerPoint. Knowing basic HTML/CSS is a big plus. We would love to have someone who has their eyes open to new products.
We require expertise in Google Ads tracked with Google Analytics. These are the tools we use throughout our campaigns. We would prefer that you have a certification. Facebook, Twitter, Linkedin are also near everyday tools. We are open to additional platforms to test.
We maintain our own and work querying numerous outside databases. Our goal is to query our way to the best prospects, segmenting along the way. So liking data is an attribute. Decent Excel skills are a must.
This position moves HTML into email blasting software, so some knowledge of HTML is good. This position schedules and deploys numerous email campaigns, tracking them and reporting their results.
With campaigns comes reporting both internally and to clients. Therefore, proficiency in Excel and PowerPoint are required skills.
Multitasking & Organizational Skills
The ability to manage multiple accounts and projects is the main requirement for this position.
Without a high level of organization, it will be impossible for you to manage projects. We need someone that is used to managing files, reporting, and data.
- 1+ year of digital marketing experience specifically in Google Ads, Facebook Ads, Email Marketing (internships considered)
- Excellent communication and organizational skills